Print & Editorial

Piping a headline out of wasabi, hand-carving letters from blocks of cheese, and passing a crash course in Arabic calligraphy earned me the unofficial title of Distraction Magazine’s “Lettering Queen.” With my official title of Co-Art Director, I strived to push the boundaries of what people thought a college publication was capable of. Design custom condoms for a cover shoot? Check.

Awards:
Best in Show (Feature Magazine), ACP College Media 2016
Best Student Publication, SPJ Florida 2017
Best Page Design, SPJ Florida 2017

This 90-page presentation book is the result of a semester-long campaign development for local Miami coffee chain Pasíon del Cielo. Co-Designer Callie DePhillips and I completely rebranded Pasíon with the plans book, including proposed new packaging design.

The brief: Create a print campaign for Shout Color Catcher, a product that protects clothes from bleeding and preserves original colors. Out of 66 concepts, I chose to execute the one that meant the most to me and elevated Shout from laundry product to LGBT advocate.